Where we started


"I needed a jump start on a new brand identity that needed to stand out from the crowd. I didn't want that DIY vibe or to bring too much of my own bias into the process.

I wanted a fresh, professional set of eyes and skills to bring my brand vision to life in a totally unexpected and perfect way!"

Emily had a really clear idea an vision for Rhetorik when she reached out. As someone that goes from idea to implementation really quickly, she was looking for support with a quick turnaround and gave her all a solid base to launch this new brand.

She wanted to be able to focus on in her area of genius instead of going in circles trying to DIY the branding and site.


IN HER WORDS:

OUR TAKE:

While designing the branding for Rhetorik, I wanted to make sure that we ensured the design really stood out as compared to 

From the colour palette to the customized typography in the logo-

The Launchpad Package was perfect for Emily since she wanted a quick turnaround and limited branding assets.

Once we wrapped up our branding, she picked from one of the two strategic Squarespace templates that are part of this package and I customized it with her branding and content. 

The result? 

A brand and website that feels warm yet professional and immediately stands out. As well as branding guidelines that allow a cohesive, elevated presence.


"Ayesha's ability to first see into what your brand needs to look like and feel like for your clients,

 then to bring that brand energy to life in a beautiful and easy-to-manage website is worth it every single time!"

 ✹ HOW WE WRAPPED UP ✹

 ✹ HOW WE WRAPPED UP! ✹

Curious about working together?

LIKE WHAT YOU SEE? ✹ LIKE WHAT YOU SEE? ✹ LIKE WHAT EE? ✹ LIKE WHAT YOU